©2018 Matt Loehrer  |  matt@mattloehrer.com

CHARACTER DESIGN

A good chunk of my experience in the Kid and Family restaurant segment has been developing cool original characters. Below are just a few of the characters I've developed over the years—note the stylistic variety. Inspiration for these characters comes from pop culture (TV movies and cartoons), modern and traditional art and comic books, not to mention the brands themselves.  

 

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